Merchant Seller Acquisition Onboarding Agency in Ahmedabad

Merchant Seller Acquisition Onboarding Agency in Ahmedabad

Seller Acquisition - Marketplace or B2B and B2C eCommerce Platform

How to Attract Sellers on Your Virtual Multi Vendor Marketplace

Fulcrum is here when you are ready to expand your business or realign company resources. Whether buying or selling, we can help you successfully navigate through the acquisition process. Our team has more than one billion hours of managed fieldwork and on ground work experience and more than 10 years of experience working with  across industries. In short, we know a lot of on ground work people, which is an invaluable resource in any industry. Looking to buy or sell? You’ve come to the right place. We’ll connect you with the acquisition partners that make sense for your business.

Field Sales Teams

Seller acquisition through field sales teams is the most effective and cost efficient way to build up sellers on an e-commerce platform. The client wanted to drive seller acquisition for its e-commerce portal through Fieldwork and the scope of work included:

  • Planning of target cities, markets and categories
  • Representatives should be based in the territory
  • Field teams hiring, training and operations management
  • Develop a field deployment plan
  • Local languages spoken team
  • Seller Acquisition Agent Support, Freelance support
  • End-to-end seller onboarding and reporting to client
  • Daily Acquisition report and Target Planing
  • Follow-up

Seller Training And Support Service

  • Registration and KYC
  • Provide training and awareness of products and services
  • Motivating merchants
  • Cataloging – Products Upload
  • Account Management Training

Lead Generation, Successful Onboarding, incubation and growth of these Sellers on Client Marketplace.

Work Experience

# Marketplaces OR E-commerce

# On-demand Service Platforms

# Utility Platforms

# Payment and Fintech Apps

# Online Business Directory

# Education And Learning Platform

# Content Distribution Platforms

We will also help the leadership team build business plans, deliver industry insights and best practices, and identify new opportunities to improve the customer base and business.

Ownership of day-to-day operations to ensure all deliverables are met in time and the onboarding team are never short of high quality leads
We will be responsible for lead generation, successful onboarding, incubation and growth of these sellers on Client Marketplace or eCommerce Platform

Merchant Acquisition 

Retailer Acquisition

Seller  Acquisition

Customer Acquisition

    • Focus on acquiring high value sellers to join and start selling on portal
    • Responsible for managing relationship with sellers after acquisition including supporting the onboarding and incubation process for these sellers.
    • Provide market insights from seller’s’ perspective, including understanding products, sellers, market & competitor dynamics

The project successfully met its objectives and the key highlights were as follows:

  • New sellers were on-boarded for different categories across 20+ cities
  • There was no compromise on seller quality and quality of sellers increased as desired by client
  • Detailed training and effective management of the filed teams ensured high productivityApproach

    The key activities in project execution were as follows:

Approach

The key activities in project execution were as follows:

Project team hiring and onboarding – We hired project team members who were from e-commerce background and had significant experience in e-commerce merchant acquisition and onboarding

Detailed training program and development of objection handling documents – We conducted a detailed training and induction program for each sales team member and each of them was given a FAQ document for ready reference and fast sales closures

Elevation of top performers – The top performing sales persons were elevated to Team Leader position resulting in higher motivation, better people management and more closures

Setting up your Seller Acquisition

  • Prepare your seller acquisition goals
  • Define your target sellers
  • Find the sellers that match your needs
  • Reach out ( Offer ) and bring them in
  • Track your key success metrics

Let us help you plan and execute a great marketing strategy.

ahmedabad

Ahmedabad  is the most populous city in the Indian state of Gujarat. It is the administrative headquarters of the Ahmedabad district and the seat of the Gujarat High Court. Ahmedabad’s population of 5,633,927 (as per 2011 population-census) makes it the fifth-most populous city in India, and the encompassing urban agglomeration population estimated at 6,357,693 is the seventh-most populous in India. Ahmedabad is located near the banks of the Sabarmati River, 25 km (16 mi) from the capital of Gujarat, Gandhinagar, also known as its twin city.

Ahmedabad has emerged as an important economic and industrial hub in India. It is the second-largest producer of cotton in India, due to which it was known as the ‘Manchester of India’ along with Kanpur. Ahmedabad’s stock exchange (before it was shut down in 2018) was the country’s second oldest. Cricket is a popular sport in Ahmedabad. A newly built Narendra Modi Stadium at Motera can accommodate 132,000 spectators, being the largest stadium in the world. And upcoming World Class Sports Enclave (SVP Sports Enclave Ahmedabad) It will be one of the Biggest Sports Center (Sports City) in India. The effects of liberalisation of the Indian economy have energised the city’s economy towards tertiary sector activities such as commerce, communication and construction. Ahmedabad’s increasing population has resulted in an increase in the construction and housing industries resulting in development of skyscrapers.

HISTORY

 
City Walls of Ahmedabad 1866

The area around Ahmedabad has been inhabited since the 11th century, when it was known as Ashaval. At that time, Karna, the Chaulukya (Solanki) ruler of Anhilwara (modern Patan), waged a successful war against the Bhil king of Ashaval, and established a city called Karnavati on the banks of the Sabarmati. Solanki rule lasted until the 13th century, when Gujarat came under the control of the Vaghela dynasty of Dholka. Gujarat subsequently came under the control of the Delhi Sultanate in the 14th century. However, by the earlier 15th century, the local Khatri Muslim governor Zafar Khan Muzaffar established his independence from the Delhi Sultanate and crowned himself Sultan of Gujarat as Muzaffar Shah I, thereby founding the Muzaffarid dynasty. This area finally came under the control of his grandson Sultan Ahmed Shah in 1411 A.D. who while at the banks of Sabarmati liked the forested area for a new capital city and laid the foundation of a new walled city near Karnavati and named it Ahmedabad after the four saints in the area by the name Ahmed.According to other sources, he named it after himself.

GEOGRAPHY

Ahmedabad lies at 23.03°N 72.58°E in western India at 53 metres (174 ft) above sea level on the banks of the Sabarmati river, in north-central Gujarat. It covers an area of 505 km2 (195 sq mi).[4][5][6][7] The Sabarmati frequently dried up in the summer, leaving only a small stream of water, and the city is in a sandy and dry area. However, with the execution of the Sabarmati River Front Project and Embankment, the waters from the Narmada river have been diverted to the Sabarmati to keep the river flowing throughout the year, thereby eliminating Ahmedabad’s water problems. The steady expansion of the Rann of Kutch threatened to increase desertification around the city area and much of the state; however, the Narmada Canal network is expected to alleviate this problem. Except for the small hills of Thaltej-Jodhpur Tekra, the city is almost flat. Three lakes lie within the city’s limits—Kankaria, Vastrapur and Chandola. Kankaria, in the neighbourhood of Maninagar, is an artificial lake developed by the Sultan of Gujarat, Qutb-ud-din, in 1451.

 
19th century painted cloth map of Ahmedabad

ECONOMY

The gross domestic product of Ahmedabad was estimated at US$80 billion in 2014.[176][177] The RBI ranked Ahmedabad as the seventh largest deposit centre and seventh largest credit centre nationwide as of June 2012.[178] In the 19th century, the textile and garments industry received strong capital investment. On 30 May 1861 Ranchhodlal Chhotalal founded the first Indian textile mill, the Ahmedabad Spinning and Weaving Company Limited,[179] followed by the establishment of a series of textile mills such as Calico Mills, Bagicha Mills and Arvind Mills. By 1905 there were about 33 textile mills in the city.[180] The textile industry further expanded rapidly during the First World War, and benefited from the influence of Mahatma Gandhi’s Swadeshi movement, which promoted the purchase of Indian-made goods.[181] Ahmedabad was known as the “Manchester of the East” for its textile industry.[51] The city is the largest supplier of denim and one of the largest exporters of gemstones and jewellery in India.[19] The automobile industry is also important to the city; after Tata’s Nano project, Ford and Suzuki are planning to establish plants near Ahmedabad while the Groundbreaking ceremony for Peugeot has already been performed.

ahmedabad DISTRICT’S

Ahmedabad District comprises the city of Ahmedabad, in the central part of the state of Gujarat in western India. It is the seventh most populous district in India (out of 739).

more info

Ahmadabad, also spelled Ahmedabad, city, eastern Gujarat state, west-central India. It lies along the Sabarmati River about 275 miles (440 km) north of Mumbai (Bombay). Ahmadabad is at the junction of the main roads leading to Mumbai and central India, the Kathiawar Peninsula, and the Rajasthan border. The city is also a major junction on the Western Railway, with lines running to Mumbai, Delhi, and the Kathiawar Peninsula. Pop. (2001) city, 3,520,085; urban agglom., 4,518,240; (2011) city, 5,577,940; urban agglom., 6,357,693.The city was founded in 1411 by the Muslim ruler of Gujarat, Sultan Aḥmad Shah, next to the older Hindu town of Asawal. Ahmadabad grew larger and wealthier for a century, but dynastic decay and anarchy eventually brought about a decline, and the city was captured in 1572 by the Mughal emperor Akbar. Its renewed eminence under the Mughals ceased with the death of Aurangzeb in 1707. Ahmadabad’s further decline was arrested by the British annexation of Gujarat in 1818. The city’s first cotton mills were opened in 1859–61, and Ahmadabad grew to become one of the most populous cities and largest inland industrial centres in India.

demographics

At the 2011 Census of India Ahmedabad had a population of 5,633,927, making it the fifth most populous city in India. The urban agglomeration centred upon Ahmedabad, then having a population of 6,357,693, now estimated at 7,650,000, is the seventh most populous urban agglomeration in India.[16][17] The city had a literacy rate of 89.62%; 93.96% of the men and 84.81% of the women were literate. Ahmedabad’s sex ratio in 2011 was 897 women per 1000 men. According to the census for the Ninth Plan, there are 30,737 rural families living in Ahmedabad. Of those, 5.41% (1663 families) live below the poverty line. Approximately 440,000 people live in slums within the city. In 2008, there were 2273 registered non-resident Indians living in Ahmedabad. In 2010, Forbes magazine rated Ahmedabad as the fastest-growing city in India, and listed it as third fastest-growing in the world after the Chinese cities of Chengdu and Chongqing. In 2011, it was rated India’s best megacity to live in by leading market research firm IMRB. According to the National Crime Records Bureau (NCRB) report of 2003, Ahmedabad has the lowest crime rate of the 35 Indian cities with a population of more than one million.In December 2011 market research firm IMRB declared Ahmedabad the best megacity to live in, when compared to India’s other megacities.[73] Slightly less than half of all real estate in Ahmedabad is owned by “community organisations” (i.e. cooperatives), and according to Vrajlal Sapovadia, professor of the B.K. School of Business Management, “the spatial growth of the city is to [an] extent [a] contribution of these organisations”.[74] Ahmedabad Cantonment provides residential zones for Indian Army officials.

Population growth of Ahmedabad 
CensusPopulation 
1871116,900 
1901185,900 
1911216,800 16.6%
1921270,000 24.5%
1931313,800 16.2%
1941595,200 89.7%
1951788,300 32.4%
19611,149,900 45.9%
19711,950,000 69.6%
19812,515,200 29.0%
19913,312,200 31.7%
20014,525,013 36.6%
20115,633,927 24.5%

transport

rail

Ahmedabad is one of six operating divisions in the Western Railway zone. Ahmedabad railway station, locally known as Kalupur station, is the main terminus to differentiate it from other suburban railway stations. It is the center point of railway station of Gujarat and Western railway so many lines begin from here connecting the city to elsewhere in Gujarat and India.

road

Ahmedabad BRTS is a bus rapid transit system in the city. It is operated by Ahmedabad Janmarg Limited, a subsidiary of Ahmedabad Municipal Corporation and others.[216][217] Inaugurated in October 2009, the network expanded to 89 kilometres (55 mi) by December 2015 with daily ridership of 132,000 passengers.[218] The Ahmedabad Municipal Transport Service (AMTS), maintained by Ahmedabad Municipal Corporation, runs the public bus service in the city.[219] More than 750 AMTS buses serve the city.[219] Ahmedabad BRTS also runs 50 electric buses apart from CNG and diesel busses.[

AIRPORT

Sardar Vallabhbhai Patel International Airport, 15 km (9.3 mi) from the city centre, provides domestic and international flights for Ahmedabad and the capital Gandhinagar .It is the busiest airport in Gujarat and the seventh-busiest in India in terms of passenger traffic. The Ahmedabad airport was earlier managed by Airports Authority of India and was leased to the city based Adani Group in November 2020 for operations and maintenance

RESEDENTIAL AREAS

 

BLANK MAM

lal darwaza market

Lal Darwaja in Ahmedabad is the most famous and busiest shopping arena. Make sure you pay a visit to this amazing place and fill your bags with stuff for everyone at cheap and economical prices. Be it sarees, garments for men, clothes for children or stylish dresses, you can buy everything at one stop. During your shopping spree, this place will become your best friend and it will entice you as you wind your wany further up its route. All the products available here are very good in quality and the for the price you get them, you will be beckoned to come again and again. Chaniya cholis, colorful dupattas, wallets, old books and many other things are also available in this street side shopping complex.

SHOPPING MALL (ahmedabad one MALL)

The mall has three anchor stores.[9] The biggest anchor store HyperCity occupies 80,000 square feet is located at the basement of the mall.[10][11] The other two anchors Lifestyle Stores, Shoppers Stop located at the two ends of the mall spans vertically for 3 floors.[11] The mall is claimed to have 210 stores under its roof.[9] Other major brands present in the mall are Madura, Lolipop, Estelle, Chavda, Color Fab, Gini and Jony and Anshu’s Designer Studio.[12][13] The food court and the multiplex are located on the third floor.[11] The 6-screen multiplex is spread across 40,000 sq.ft and is operated by Cinepolis.

 

MOVIE THREATERS

Drive-In-Cinema is more than just a theatre, it gives you a superior cinema experience along with high-quality sound with superb settings under the stars. It is one of the favourite summer pastimes. Drive-In-Cinema for an amazing experience and get your hands on delicious food form their food court.

PARKS

Kankaria Lake is the second largest lake in Ahmedabad, Gujarat, India. It is located in the south-eastern part of the city, in the Maninagar area. It was completed in 1451 during the reign of Sultan Qutb-ud-Din Ahmad Shah II though its origin is placed in the Chaulukya period sometimes. A lakefront is developed around it, which has many public attractions such as a zoo, toy train, kids city, tethered balloon ride, water rides, water park, food stalls, and entertainment facilities. The lakefront was revamped in 2007–2008. Kankaria Carnival is a week-long festival held here in the last week of December. Many cultural, art, and social activities are organised during the carnival.

HOSPITALS

SVP Hospital or Sardar Vallabhbhai Patel Institute of Medical Sciences and Research is a public hospital and medical college in Ahmedabad, India. It was inaugurated by the Prime Minister of India, Narendra Modi, on January 17, 2019. The building, consisting of 17 floors, a ground floor, and two basements, was built at a cost of 750 crores by Amdavad Municipal Corporation.

ahmedabad LOCAL AREAS

Ambawadi
Ambli
Amraiwadi
Anandnagar
Asarwa
Ashram road
Aslali
Ayojan Nagar
Bapunagar
Bavla
Behrampura
Bhadaj
Bhadra
Bhat
Bodakdev
Bopal
C G Road
Chandkheda
Chandlodia
Changodar
Chharodi
Dani Limbada
Dariapur
Dhandhuka
Dudheshwar
Ellis Bridge
Ghatlodia
Ghodasar
Ghuma
Girdhar Nagar
Gomtipur
Gota
Gulbai Tekra
Gurukul
Hansol
Hathijan
Hatkeshwar
Isanpur
Jagatpur
Jamalpur
Jashoda Nagar
Jivrajpark
Jodhpur
Juhapura
Juna Wadaj
Kalapinagar
Kalupur
Kankaria
Kathwada
Keshav Nagar
Khadia
Khamasa
Khanpur
Khokhra
Kubernagar
Lambha
Madhupura
Makarba
Maninagar
Meghani Nagar
Memnagar
Motera
Naranpura
Naroda
Naroda GIDC
Naroda road
Narol
Nava Wadaj
Navjivan
Nikol
Nirnay Nagar
Noblenagar
Odhav
Ognaj
Paldi
Prahlad Nagar
Raikhad
Raipur
Rakhial
Ramdev Nagar
Ranip
Sabarmati
Sadar Bazar
Saijpur Bogha
Sanand
Sanathal
Saraspur
Sarkhej
Satellite
Shah E Alam Roja
Shahibaug
Shahpur
Shela
Shilaj
Sola
Sola Road
Thakkarbapa Nagar
Thaltej
Thaltej Road
Usmanpura
Vasna
Vastral
Vastrapur
Vatva GIDC
Vatva
Vejalpur
Viramgam
Shyamal
Racharda
S P Ring Road
Navrangpura
S G Highway
Palodia
Barejadi
Kali
Sughad
Manipur
Koteshwar
Science City
132 Feet Ring Road
Santej
Nandej
Godhavi
Bagodara
Dholera
Tragad
Raska
New Ranip
Chanakyapuri
Rakanpur
Sanand – Nalsarovar Road
Dholka
kheda
Laxmanpura
Bavla Nalsarovar Road
Sanand-Viramgam Road
Mandal
New CG Road
D Colony
Sardar Colony
Ahmedabad-Rajkot-Highway
Nehrunagar
Kotarpur
Mirzapur
Nava Naroda
Narayan Nagar
Narol Road
Lapkaman
Kolat
Mahadev Nagar
Moraiya
New Maninagar
Purshottam Nagar
Gita Mandir
Sachana
Nasmed
Khodiar Nagar
Shantipura
Vinzol
Gokuldham
Geratpur
Sarangpur
South Bopal
Vaishno Devi
Acher
Hebatpur
Devdholera
Lilapur
Mahemdabad
Vishala
Pipali Highway
Ashok Vatika
Nandoli
Khoraj
Kasindra
Nana Chiloda
Pipali
Bhadiyad
Ambli Bopal Road
Sindhu Bhavan Marg
Gorasu
Bhimtalav